Newsletter sponsorship networks compared: beehiiv vs Paved vs BuySellAds vs Passionfroot
Facts below are as stated on each vendor's own page, checked 2026-10-19. Terms change, so confirm on the official page before you sign up.
| Option | Stated requirement | Model |
|---|---|---|
| Selling direct | None | You publish a rate card and invoice sponsors yourself |
| beehiiv Ad Network | Paid beehiiv plan + active sending; Stripe Express to get paid (per beehiiv's ad-network page) | beehiiv sources advertisers; non-exclusive |
| Paved | 50k subscribers (flat-fee); 1M monthly impressions (PPC) | Marketplace + PPC |
| BuySellAds / Carbon | Application; no public minimum stated | Direct sponsorship sales or native network |
| Passionfroot | Not stated on homepage | Platform for brands running creator campaigns |
For a new publication, selling direct plus one network that has no minimum is usually the only realistic start.
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